Social media gets all patriotic this weekend
Some questions…
- What do you like or dislike about Britain?
- What makes you happy?
- What can you see from your window and how would you describe your area?
- What do you worry about?
Simple questions that the BBC have put out there to get the nation thinking about our mindset and attitudes and how they reflect a moment in time.
Britain in a Day is a BBC project led by Ridley Scott and directed by Morgan Matthews that aims to create a self-portrait of Britain on a single day – Saturday 12th November – ahead of the 2012 London Olympics.
The BBC is encouraging as many of us as possible to create content ‘capturing the reality of your day’ and upload it to YouTube. The resulting footage will be pieced together to create a film of some of the most ordinary, and extraordinary, moments that are captured this Saturday.
The project is of course inspired by Life in a Day, another Ridley Scott project directed by Kevin Macdonald that used the same format to capture moments across the globe on 24th July 2010.
The first crowd-sourced documentary film, and arguably the first ever social media film, the piece featured a selection of clips from the 80,000 submitted to YouTube.
Director Kevin Macdonald told The Wall Street Journal that throughout the project he wanted to “take the humble YouTube video, … and elevate it into art.”
Watch the trailer at: http://www.youtube.com/watch?v=bT_UmBHMYzg
Whether you’re feeling in a ‘sharing’ mood this Saturday or not, Britain in a Day is yet another testament to the unavoidable importance of social media: as a means of communicating with peers, connecting and maintaining relevance with your audience, and as a new and emerging art form.
Contact Liquid Graphic for all your online marketing needs and to find out more about engaging your audience via social media.
